Prezzy Card
Finance, Professional Services
SERVICES
Strategy Product Strategy Audience Analysis Competitive Analysis Research & Insights Design UI & UX Design Information Architecture Prototyping Design Systems Technology Next.JS. application
PROJECT
A Digital Evolution for New Zealand’s Most Popular Gift Card
Prezzy Card is New Zealand’s original prepaid gift card, offering flexible, easy gifting for any occasion. Owned by ePay New Zealand, Prezzy Card is accepted anywhere Visa is accepted and has become a staple for individuals and businesses nationwide.
With rising demand, especially from corporate customers, Prezzy Card needed to modernise how businesses bulk ordered cards. We partnered with ePay to lead the design and development of a new self-service corporate portal, helping Prezzy Card scale its operations and deliver a faster, more streamlined experience.
Results
$2 million+ increase in total load value, comparing Aug '23–Mar '24 to the same period the previous year
Corporate portal sales forecast to reach 206,000 cards in 2025
The new portal has saved over 1,212 hours of manual processing for fulfilment and support teams in 2024 alone
"Next Chapter have been instrumental in restructuring and redefining the prezzy card corporate and B2B sales channel in New Zealand and are embarking on our new journey into Australia to do the same thing. The UI and order flow creation has proved to be best in market time and time again. Their flexible working partnership and the ownership and empowerment they give to your brand are world class. We could not do what we do without them. Best partners to have on our side hands down."
Roger Smith
Managing Director, ePay Australia & New Zealand
The Challenge
Discovery
Design
The design system focused on three priorities:
Ease of Use: We streamlined complex ordering processes into a step-by-step flow that worked equally well for first-timers and regular customers.
Flexibility: Businesses could customise messaging, select delivery options, and place small or large orders with the same simple experience.
Brand Alignment: We extended Prezzy’s refreshed brand look and feel into the digital experience, using bold colours, confident typography, and a vibrant yet professional tone.
Prototypes were tested with real users to refine interactions and ensure the portal delivered a seamless experience end-to-end.
Delivery
We developed the corporate portal using an iterative approach, collaborating closely with the ePay team throughout.
Key delivery decisions included:
Building a scalable component library to support future features and enhancements
Integrating payment gateways and fulfilment providers to automate the end-to-end order flow
Optimising performance to handle high volume periods without slowing down
Implementing robust admin features to support internal order management and reporting
The project launched successfully and has become a key part of Prezzy Card’s digital growth strategy.
"The new portal is much more user friendly / easier to navigate. The layout makes more sense and it’s quicker to find what you need without having to click around too much."
Staff Member
Prezzy Card
